Facebook Live has become a new advertising channel for businesses who want to build a reputation and increase relevancy. Read how to take advantage of this latest marketing platform online.
Used smartly, Google AdWords can generate lot of traffic and profit for you. Read how AdWords charges and how to lower cost-per-click on advertising
Two of the most effective online marketing strategies today are Google AdWords and Content Marketing. This article briefly compares the two and gives readers an idea as to which one to select for their business.
Remarketing (also known as retargeting) is a tactic to increase your online sales conversions. Customers seldom make a purchase on their first visit, and remarketing brings them back with retargeted advertising.
This article explains five online marketing strategies: e-mail marketing, website and blog promotion, social media marketing, paid online advertising, and SEO
Pinterest is a fast growing, highly popular social media network. As a small business owner you should use the service for online marketing.
Local small business owners shall make use of Facebook's self-serve advertising platform to reach their target audience efficiently
Online advertising, running digital ads on the Web shall be preferred method of marketing for small business owners
Nowadays, restaurants are able to channel their online advertising efforts to the local community more than ever and establish a targeted presence to the locals and tourists.
Online marketing guide for law firms with focus on digital advertising channels including emerging self-serve online ad agencies
With the fast pace of digital technology, auto mechanic businesses got lifted on a new level of online advertising - reaching for the drivers in a more targeted and cost-effective way
Google AdWords is a crucial platform for digital marketers, but what are the other advertising strategies available to local businesses that need to get the word out about their services?